Sunday, November 24, 2013

Therapy


Last year during my volunteer group's weekend away I snapped the picture that would inspire "A Nap a Day". This year one of the other volunteers took this picture of a friend and me enjoying a deep conversation and a bottle of wine. The off-axis is below.

This cutting is larger than most, measuring 31" x 31", and is made up of nine layers, more than any previous. It's also my first self portrait.


Unlike all previous cuttings I recorded the work of the cutting in progress and made a short time lapse video out of it.




Out of the Box Software, Logo

Earlier this year I founded a software company with my best friend. Although we created a viable product that a few clients purchased, it ultimately didn't go anywhere. All the same, my creativity engine was put to work creating marketing material for the young company.

The first thing I developed was the name. "Out of the Box Software" was the first suggestion I offered. We considered a hundred or so alternatives before returning to this simple phrase. It connoted both that the software (which was cloud based) was a turnkey ready-to-go solution, as well as the company's thinking - outside of the box.

The logo is the box, and the "O" of "out" appears to ring the box, in essence, it is outside the box, literally. I think it's a clever solution, but one that went through a lot of development as outlined below.